Right so I thought it might be nice to write some posts about how we go about getting the types of looks we do; a common one being the elusive ‘film look’. This is of course a hot topic but is often one that carries a little confusion. In my eyes you can achieve a look that is either ‘filmic’ or ‘shot on film’, and these can be very different. If you are simply after something filmic, which we often are, this can be achieved in a multitude of ways. The next post will cover two very simply techniques, one physical and one digital, that I think can add to the filmic look, guerrilla style.